{"product_id":"selling-results-solutions-e-bok","title":"Selling results solutions – E-bok","description":"The financial crises has permanently changed the solution sellers' global operating environment. Selling Results Solutions is a response and a new selling approach for the new environment. Customers prefer to pay for results in use, not for features and benefits, which requires a new frame of mind in selling.\u003cbr\u003e\u003cbr\u003eUnderstanding customers' service needs and expectations is the basis on which the authors build practical performance selling methods, supplier strategies, characteristics of a results organisation and the step-by-step selling process that guides the results seller through the process to a win-win results contract and its implementation.","brand":"Axiell","offers":[{"title":"E-bok \/ Laddas ner direkt","offer_id":55499176083721,"sku":"9789521416491","price":691.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0678\/8821\/8377\/files\/Selling_results_solutions_E_bok_6bf63450-8a14-4132-8ef3-bfc1c1aa37be.jpg?v=1780082195","url":"https:\/\/digibok.se\/products\/selling-results-solutions-e-bok","provider":"Digibok","version":"1.0","type":"link"}